PUBLISHED ON - October 2023
CD Care
Background
The goal of the audit and redesign for CDCareNG is to improve various aspects of the product in order to enhance the user experience, reduce dropoff rates, and address potential issues affecting the platform.
Heuristics Issues Identified with Solutions.
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Accessibility
While the accessibility, SEO, and best practices were fairly OK, the dropoff rates indicated a need to reassess if there were any specific accessibility issues causing user abandonment.
Drop off Rate
The drop off rate on the landing page was high (52%), indicating a significant number of users were not completing desired actions.
Accessibility
Now you can solve all your The small size of the navigation, the lack of emphasis on the signup button on the navigation could cause users a bit of strain in trying to navigate the website.website conversion problems with intuitive UX audit tools that give you express solutions that you can implement on your own.
Redesign Based of UX Audit.
Conclusion
Understanding the impact of aesthetics on user perception, I conducted a comprehensive design audit to identify opportunities for improvement. The goal was not just to make the CDcare visually appealing but to create a design language that reflected the professionalism and trustworthiness the brand.
By addressing aesthetic concerns such as cluttered interfaces, I was able to enhance the overall user experience. The redesigned interface now boasts a modern, clean look, providing users with a visually pleasing and intuitive shopping environment.
By addressing aesthetic concerns such as cluttered interfaces, I was able to enhance the overall user experience. The redesigned interface now boasts a modern, clean look, providing users with a visually pleasing and intuitive shopping environment.